The Safe Water System Project - Social Marketing and Community Mobilization in Kenya

This short document reports on successful social marketing interventions, creating demand for Safe Water System (SWS) products such as a bottle of sodium hypochlorite solution branded as ‘WaterGuard’, PUR and Aquatabs in Kenya.

CDC (2012): The Safe Water System Project - Social Marketing and Community Mobilization in Kenya. Atlanta: Centers for Disease Control (CDC) URL [Accessed: 26.09.2012]