This presentation provides knowledge and tools (Go-to-Market Canvas) to develop effective and impactful strategies for launching and scaling products or services in the market. You will learn the key elements of a successful Go-to-Market strategy and how to master the complexities of reaching and engaging with target customers.
WAFLER, M. and JONCOURT, S. (2023): Go-to-Market Strategy. Training Program on Sustainable Natural and Advance Technologies and Business Partnerships for Water & Wastewater Treatment, Monitoring and Safe Water Reuse in India. PDF