Sanitation Marketing

This paper deals with the methodology to create demand for sanitation by applying a social marketing approach. A project implemented by EcoSan Club in Northern Uganda serves as illustration.

LECHNER, M. (2013): Sanitation Marketing. Social Marketing – a Tool for Sanitation Behaviour Change?. In: Sustainable Sanitation Practice: Volume 16 , 21-23. URL [Accessed: 05.09.2013]